Today's Mental Toughness

  • "Today's preparation creates tomorrow's performance. Know and live the 5 P's, mentally condition yourself to understand how " Proper Planning Prevents Poor Performance!" Now you can keep it going!" ~ Ida

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Winning With Mavericks ~ Identity, Passion & Purposeful


Your strongest team members, your “A” players or ones sometimes coined “rebels” with their mental toughness in tact; are your mavericks. They are talented, confident and passionate and sometimes – hard to control.

Strong leadership teams and legendary coaches know “the how” to maximize the power of their mavericks.

Mavericks are not for the timid and outstanding leaders know you don’t want to loose these maximizers and strong leaders skillfully know how not to let them run wild.

Mavericks know their identity. They know who they are, where they’re going and how to get there. And if they are on your team, they have your jersey on – make sure your expectations are crystal clear. Mavericks are visionaries and they live in the future.

George Patton said, “If everyone is thinking alike, someone isn’t thinking!” Mavericks are people who think independently and don’t conform to the norm.
Whether that is in politics, business, society or sports, these people are rebels. And here is why you want to corral them on your team.

Mavericks don’t allow others to sway their opinion, which is very common nowadays because people are looking for certainty in an uncertain world.

In the old west, a maverick was an unbranded calf on the open range, especially one separated from its mother so its ownership could not be determined.

In the mid-1800s, it was a gentleman by the name of Samuel Augustus Maverick settled in Texas with the goal of becoming a cattle rancher. By tradition, ranchers branded their cattle with various markings to make them easy to identify, but he refused to do so. Some people have suggested that he was simply lazy, but the real explanation is probably commercial in nature. Maverick knew that, by convention, unbranded cattle belonged to whoever managed to claim them first. Using his political clout, he ensured that any unbranded cattle were regarded as his, since he was the only rancher not to use brands, and in 1867, ranchers started calling unbranded cattle “mavericks.”

It was a brilliant move. Fencing was not widely used in the American West during this period, which meant that cattle roamed freely, often having calves far from the homestead. By claiming all unbranded cattle as his own, this rancher undoubtedly acquired a few cows that actually belonged to other people. Oddly enough, it was only through political power that he accomplished this, and many modern-day mavericks claim to go against the grain.

The routine of this interdependent behavioral team member goes against the orthodox of the norm and routinely dissenting with popular views.

In golf, Bubba Watson, John Daly and Fred Couples are mavericks. Steve Jobs was a maverick and so were Ronald Regan and General Patton. Mavericks do difficulty with ease. They know that in the middle of all difficulty, lies opportunity.

If you are in danger of loosing key team members or workers, hang on to your mavericks. They thrive on growth; they can catapult the lowest producing among your group and they flourish as a catalyst if the jersey they have on is seen as that of the "underdog(s)."

“I am not hard, I’m frightfully soft. But I will not be hounded” was stately said by Margret Thatcher, who was seen as the ultimate maverick among her peers.

Need talent? Don’t overlook mavericks and be thankful for talented mavericks now on your team. They are a gift that keeps on giving and they “keep it going” among the tough times, the slow times – the hard fast purposeful times. They pull it off, and with their known audacity in the wake of the epp and flow they will ask you, “How’d I do?”

What Clients are Saying

  • Dear Ida, I want to thank-you for your creation of and devotion to our Edge group. In less than a year's time, I transformed my business. You taught me how to keep focused at all times - regardless of the activities. I've learned that mental toughness, strong negotiation skills, follow-through and abiding by the highest ethical standards are qualities that clients expect. I looked so forward to our meetings every Wednesday, and I can't thank-you enough for being a there for me.

    Joway Christensen